International PR Firm in D.C.
Latest Buzz
Thin City
Brian Brus, The Journal Record
After Oklahoma City had been hit with several unflattering reports of obesity and health problems, Larry McAlister knew a citywide weight-loss campaign had the potential to attract media attention. "We figured that if we were getting negative publicity at a national level, we should try to turn the negative into a positive," said McAlister, senior vice president for CVIC. "It's been wildly successful. » Full Article
Easing the transition
Ted McKenna, PRWeek
The NAB has made a significant investment into educating consumers about the upcoming digital television switch. Like running water or electricity, TV today is a utility few Americans could bear not having. But losing TV service is exactly what will happen in February 2009 for anyone who tries to use his or her analog TV without a converter box for cable, satellite, or over-the air service. » Full Article
Crosby~Volmer powers energy drink PR
O'Dwyer's
Crosby~Volmer Int'l Communications won a three-way shootout for energy drink maker Living Essentials' PR account. Living Essentials, based in Novi, Mich. produces the 5-Hour Energy Drink brand. Washington, D.C.-based C-V beat CKPR and Euro RSCG Magnet for the work. » Full Article
NAB enlists CVIC for DTV education effort
Ted McKenna, PRWeek
The National Association of Broadcasters (NAB) recently hired Crosby~Volmer International Communications to put together a multimillion-dollar speakers' bureau to educate consumers on the February 17, 2009, switchover from analog to digital TV. The switch will leave those consumers without cable or satellite TV service or with analog TVs. » Full Article
Under the radar
Kate Ackley, Roll Call
Even if you work on K Street, you probably have never heard of Crosby~Volmer International Communications. The firm, which says it had $3 million in revenues last year, has kept a low profile. Crosby~Volmer specializes in media and grass-roots campaigns for lobbying associations and the Washington, D.C., offices of corporations. » Full article
Memphis gets more company -- Childhood buddies want at least a slice of the expanding public relations pie
Cathryn Stout, The Commercial Appeal
Rob Volmer remembers Andrew Crosby as the friendly guy with "the best hair" form their days at Presbyterian Day School. Crosby remembers Volmer as the tall kid, "a walking toothpick," to be exact. The duo, both 36, were friends in elementary school, but parted ways in middle school. » Full Article
Ξ Please contact us to request more information about us or any of our services.
2008-08-28 01:27:57